It doesn't help that their recent original live-action films, such as John Carter and Tomorrowland, ended up flopping heavily at the box office with their reasoning being poor marketing, making their excuse a weak one.
Explanation
The statement accurately identifies the financial failures of the films 'John Carter' and 'Tomorrowland' as significant box office disappointments for Disney. 'John Carter' is noted for being one of the largest box office flops in Hollywood history, reportedly losing Disney around $265 million. As for 'Tomorrowland', although it did not reach the same magnitude of loss, it also performed poorly relative to its budget. Commentary around both films points to ineffective marketing strategies and a general lack of clarity about the movies' content and appeal in promotional material. This indicates that the reasoning for their poor performance—namely marketing—holds validity, thereby weakly supporting the claim that it serves as an excuse for failure. Thus, the claim that the reasoning is weak may be subjective, considering tangible marketing issues did affect audience turnout. Therefore, while the assertion about the poor performance of these films due to marketing shortcomings is mostly true, the dismissal of that reasoning as an excuse is less black-and-white, thus making the overall statement lean towards 'Mostly True'.
Key Points
- 'John Carter' is recognized as one of the biggest box office flops in history, losing around $265 million.
- Both 'John Carter' and 'Tomorrowland' suffered due to poor marketing strategies, which likely affected audience engagement.
- The claim that poor marketing is a weak excuse is subjective; while it highlights real issues, it may not fully account for other factors influencing a film's box office performance.
